Blog post this time is devoted to answering questions from one of my coaching students, which of course also the question most of you all .. How to increase conversions from visitors in the purchase of your marketing efforts via the Internet, whether you are satisfied if all tarffic

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Some days I'm more focused search market pack., THIS according to my observation, yes, about the way I think it lot of free information that can be obtained. then I also observe products from sites with whom I work together, but if you use software , keywords or the search quite a lot too, but 150s of visitors that I managed to send only one the message products. whether most people in this internet search for free info huh? ;). So much for my first use of pre-selling new page I point to the original site, I also had designed a special price offer for those who joined the ,, but still less good conversion aja.
THERE ARE WAYS others to improve conversions?

Questions from you too must the same as above?

I will discuss here in terms of product owners, and at next week's posting is from your side as a seller of affiliate products, namely menjualakna other people's products. If you sell one of its own products essential to increase the conversion is to pay attention to your sales letter. So, the first thing I discuss is the problem of your sales letter. But once again that I discuss here can not be long, because it would be too confusing for you. but I believe the most important points which I discussed here, will open your mind in changing the way you sell. pleading no longer with the way I have ever discussed in my coaching Kohar.

Sales Letters: The first time you enter a website that sells something, be sure your eyes will be directly fixed to the center of the screen a little bit older, that's usually the location where your headlines. Because that's the best location of your head to see kelayar .. Then the errors that often do is empty the place and meet with small tulisan2, or even just put the company logo .. Now it's different with people who "have" to understand the concept of using the headline. Yes, they use a uniform that is enlarged and bright red. But sometimes they do not understand what they write will get people to read to bottom, or even close because they direct you to label a fraud, or did not understand what you write, or feel you are not professional, or even read it. There are many reasons why they closed the page.

Headline is very crucial, because that's your first weapon to paralyze the hand of your reader. If this fails in the first bullet, then forget about the sale .. So many people talk and headlines headlines headlines .. And they started writing all the headlines as possible, and feel that the longer the good will semaking .. BOOM! , Is not always better, because more and more offers on the internet today, and the more lazy people to read. So in reality it is now turned, that it is better to make a brief but shocking headline! , And make people read your post-headlines .. One of my sales letter, which has the shortest headline, it produces the highest conversion, and the products sold are the most expensive (very expensive even for some people). Why did this happen? it's time you exit the game in common with other web web-headlines feel the longer the better.

The second thing that often happens in a sales letter that I see is, they will focus their product benefits, or even the features of their products that in fact does not matter if they are no intentions at all in your product. There is a thing to note in the selling, and I felt was because of this I and a few clients that I deal with selling their products become much longer. This is known as ROI Marketing, it is necessary to have in your sales letter. Useless to explain the contents of your ebook, feature your water heater, your clothing material, the duration and the process of making your video. If you do not tell / mention the problem of ROI (Return On Investment) of your product. People buy because it needs something, and if the money they could spend more money / save more money, they would run to the place you buy your products / services. Focus on these points, the contents of your ebook why they need to buy, you try to compare than the money deposited in ditaro dibank, compared with their brain and put added their action will produce better results than the deposit rate.

Or if the water heater, you try to compare with the savings he's doing, either direct cost of gas, cooking time, instanisasi, in any side, the health side, if exposed rheumatic compare how much it costs doctors etc. .. so it looks so great that she earned savings compared with paying only say 1 million, or brapa price of your product.

useless to explain the same material your shirt, Combed cotton or 20 or whatever it is, I do not know the business of clothing materials. but try to explain his ROI .. How to gain what he can get, for example by making clothes dianda, which can print a logo / web url can be a free promotional media, and may be modified-live ribah bring to your store, the savings in getting such materials can withstand and the color will remained the same for the next five years (of course, supported by technology that really could be like that).

Whatever is always linked with how your product can bring in bigger profits than what was paid or, save bigger than what you paid, this is known as ROI Marketing. and this will greatly help in your selling process.

The other thing that needs to exist in your sales letter is, things other standard sales letter properly. Such testimonials, make sure you have the testimony of the two parties, namely the expert and the novice / regular people. Because the expert will attract buyers from people who believe refrensi and big names. But testimony from beginners will attract buyers from people looking for similarities, which are both beginners in trying your product, and the hate experts, they can because they are already expert. And a good testimony is testimony that tell the results, not praise or talk nice to your product.

Still in your sales letter, confirm the existence of discussing and solving problems, how to introduce the product, what bonuses can encourage people to buy right now, and most importantly, from beginning to end is how well the closing sales on the internet. Many a good deal, but weak in getting people to buy right now.

This closing is the one who should be kept, after the headline, marketing ROI.

Part two of the most important after sales letter or letter of offer is commonly referred to how your credibility on the internet, whether you've known or you are a new kid? How do you raise your credibility in the Internet class? Ie, with testimonials, to consistently deliver added value on the internet, by showing evidence that it works. Or how recently by membranding yourself, either with no results, no testimonials, the most important continues to raise awareness, or walking under a large branding others .. It will be very useful to improve your conversions. Since people already know you, and certainly will be far more confident than buying from people who have never seen or heard of him ..

Ok, the easiest example .. If you are offered, whoever is first to offer you a shampoo product that he said could prevent hair kerontokkan, and by using a good headline, and shows a sophisticated marketing ROI, better save before its too late, and you must go to "a place "special deal kerontokkan, and the need to pay millions for treatment for 3-4 weeks, and also how many business opportunities or the opposite sex that will alter the view to you because of this issue, how many digits to put a decent amount in this section, or with hair a beautifully manicured and there is no sign of baldness will increase your confidence, enhance the confidence of the opposite sex or the employer or business to you, once again fill your urpiah how many numbers that deserve to be placed in this section plus bonus ... blah blah, and closing a sophisticated like a pro

Something like that quote briefly made for you, and who offers to you on the first day was a street that did not you know. And the next day offering to you, is someone who is often talked about going to his blog on the internet, or is a known expert in the field of hair treatment. Who would you choose to entrust your money? Surely the people who've never heard or known. Same also in selling on the internet!

Good luck shorthand way to increase conversions, I am sure will be beneficial to you. Indeed there are still many aspects that are rarely discussed others in products and their writings about increasing conversions, such as how to handle / overcome their objections quickly only through the sales letter, by reading their minds. But again, it will be a long time and even cause you are lazy to practice. I better give sparingly.

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